Wine Star: Gérard Bertrand

From rugby to rosé, the Languedoc native has built an outsized reputation

Languedoc vintner Gérard Bertrand holding a glass of rosé to his nose at the 2023 New York Wine Experience
Whether he is making a $20 rosé or a $200 one, Gérard Bertrand aims to create an "experience" for the drinker. (Rick Wenner)

A tall, lean, charismatic, former pro rugby player from the Languedoc in southern France, Gérard Bertrand has, over three decades, “almost single-handedly raised the reputation and quality of the region,” Wine Spectator senior editor Kristen Bieler said, introducing him to the Wine Experience audience.

From modest beginnings, Bertrand has amassed an empire of 17 wine estates, totaling 2,200 acres of vineyards—all farmed biodynamically. His wines, which include the under-$20 Cote des Roses bottlings, are among the top-selling French brands. He released a $200 rosé from the Languedoc, which Bieler called “a very bold move.” He’s the experienced vintner behind wildly successful Hampton Water rosé, the label founded by Jesse Bongiovi with his father, rock star Jon Bon Jovi, and friend Ali Thomas. And he appeared on Wine Spectator’s cover earlier this year.

Bertrand explained that his grandmother had the vision to plant the first family plot of vines, Carignan, in 1920. His father followed that vision for quality wine in the Languedoc, but in the 1960s and 70s, the region did not have a reputation for fine wine. Bertrand’s first passion was playing rugby, which he quipped, “is like a religion in the south of France.”

 Languedoc vintner Gérard Bertrand and Wine Spectator senior editor Kristen Bieler on stage at the 2023 New York Wine Experience
Few other vineyard owners farm with the intensive methods required by biodynamics on the same scale as Gérard Bertrand, noted Wine Spectator senior editor Kristen Bieler. (Daphne Youree)

Still, he worked growing grapes and making wine with his father. Later, he discovered Rudolf Steiner’s principles of biodynamics, which he called “a game-changer in my life,” coming to understand that “biodynamics is like homeopathic medicine by the plant for the plant.”

After three years of farming that way, Bertrand and his team saw changes in the vineyard and in the cellar, with the wines better expressing their terroir. This was extremely important, he said. “I don’t make wine for delivering the taste of something, but the taste of somewhere.”

As much as Steiner was an influence, so was Napa icon Robert Mondavi, whom Bertrand met in 1999. Impressed with how Mondavi had linked wine, gastronomy and art, he took those lessons to the south of France, establishing a luxury hotel, spa, restaurants and music festival at Château l’Hospitalet on the Mediterranean coast.

Clos du Temple—the source of that $200 rosé—is situated in Cabrières on land once belonging to the Knights Templar and recognized 400 years ago by King Louis XIV for its excellent wines. “Why did I decide to create an iconic rosé?” Bertrand asked, answering, “Because the rosé category deserves it.”

 A bottle of Gérard Bertrand Languedoc-Cabrières Rosé Clos du Temple 2022 held by a Wine Experience staff member
Gérard Bertrand says he hopes his Clos du Temple rosé—a blend of Grenache, Cinsault, Syrah, Mourvèdre, Viognier—will evoke levels of emotion, from pleasure to the taste of a place to the excitement of discovering “the message in the glass of wine.” (Daphne Youree)

From this special place, he believed he could create a special wine, with the potential to age in the cellar for 10 to 20 years. “You can collect, for the first time ever, rosé vintages and discover the wines’ secondary aromas,” Bertrand asserted. Paying tribute to millennia of Mediterranean civilizations, he created a unique cellar for Clos du Temple with pyramid-shaped vats. “It’s 5,000 years of history that we want to deliver into the glass.”

Describing the pale-hued 2022 vintage of Gérard Bertrand Languedoc-Cabrières Rosé Clos du Temple (92 points), he said, “We want to deliver a multi-dimensional experience.” While he picks up aromas of apricot, peach, green and white pepper, Bertrand says, the most important thing to him is the “vibration” felt in your mouth. Though the Clos du Temple rosé is a good pairing with spicy food or shellfish, he recommended, you can also “meditate with a glass of wine like this.”

People ny-wine-experience-2023 Rosé Wine Experience WS Events Grenache / Garnacha Syrah / Shiraz Mourvèdre France Languedoc-Roussillon 2022

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