M. SHANKEN COMMUNICATIONS, INC. PRIVACY POLICY
Last Modified: April 17, 2023
OVERVIEW
This Privacy Policy governs all websites, apps, e-newsletters, social media accounts, and other digital media services ("Services") operated and provided by M. Shanken Communications, Inc. and its parent, subsidiaries, and affiliates companies ("we", "us" or "our").
This Policy describes:
How we acquire and use the Data we receive from you when you access, visit, and/or use a Service;
When and why the Data may be disclosed to third parties, including third-party suppliers such as Quantcast, META, Google Analytics 4 (GA4), and Google Analytics (GA);
Your choices regarding the collection and processing of your Data;
Our Cookie Policy, which outlines our use of cookies and similar technologies.
California residents, please see Sec. 9 regarding your state-specific rights.
By accessing, visiting or using any of our Services, you consent to this Privacy Policy. If you do not agree with any part of this Privacy Policy or our terms of service that may accompany each Service, please do not use any of the Services.
LINKS TO THIRD PARTY SITES AND THIRD-PARTY SUPPLIERS
Please note that this Privacy Policy does NOT apply to information collected through third-party websites, applications, destinations, or services linked to from the Service that we do not own or control ("Third Party Services") or to information collected by third-party suppliers such as Quantcast, META, Google Analytics 4 (GA4), and Google Analytics (GA). A link to any Third-Party Service or the use of third-party suppliers does not mean that we endorse it or the quality or accuracy of information presented on the Third Party Service or collected by the third-party supplier. If you decide to visit a Third-Party Service, you are subject to that Third Party Service's privacy policy and practices, and not this Privacy Policy. We encourage you to carefully review the legal and privacy notices of all Third-Party Services and the privacy policies of third-party suppliers.
Quantcast
Our Services use Quantcast, a third-party audience measurement and analytics platform, to better understand user behavior and demographics. Quantcast collects anonymous data such as browsing activity, device information, and geographic location. For more information about Quantcast and how to opt-out, please visit: https://www.quantcast.com/opt-out/
META (Facebook Pixels)
We use Facebook Pixels, which are small pieces of code placed on our Services, to track user behavior, measure the effectiveness of our advertising, and target relevant ads to users on Facebook. The data collected through Facebook Pixels is anonymized and aggregated. To learn more about Facebook Pixels and how to adjust your Facebook ad preferences, visit: https://www.facebook.com/ads/preferences
Google Analytics (GA)
Our Services use Google Analytics (GA), a web analytics service provided by Google, to collect, analyze, and report on how users interact with our Services. GA collects anonymous data such as browsing activity, device information, and geographic location. To learn more about Google Analytics and how to opt-out, please visit: https://tools.google.com/dlpage/gaoptout
Google Analytics 4 (GA4)
We also use Google Analytics 4 (GA4), which is the latest version of Google's web analytics service. GA4 provides improved insights and reporting capabilities to help us better understand user behavior and optimize our Services. GA4 collects anonymous data such as browsing activity, device information, and geographic location. To learn more about Google Analytics 4 and how to opt-out, please visit: https://tools.google.com/dlpage/gaoptout
INFORMATION WE MAY COLLECT
We collect various kinds of information that you provide to us, as well as information we obtain from your use of the Services and information collected by third-party suppliers. Some of the types of information that we may collect (collectively referred to herein as "Data") include:
"Personal Information"
Information associated with or used to identify or contact a specific person. Personal Information includes: (1) contact data (such as e-mail address, telephone number); (2) demographic data (such as gender, age, address including zip code); and (3) certain Usage Data (defined below), such as IP address.
"Usage Data"
Information about an individual's online activity that, by itself, does not identify the individual. Usage Data that may be collected include:
technical information, including your browser type, service provider, IP address, operating system, and web pages visited;
information about what you've searched for and looked at while using the Services;
metadata, which means information related to items you made available through the Services, such as the date, time, or location that a shared post was posted;
data collected by third-party suppliers such as Quantcast, META, Google Analytics 4 (GA4), and Google Analytics (GA).
"Location Data"
A category of Personal Information collected about the location of a mobile device or computer, including:
the location of the mobile device or computer used to access the Services derived from GPS or Wi-Fi use;
the IP address of the mobile device or computer or internet service used to access the Services;
other information made available by a user or others that indicates the current or prior location of the user, such as information that other information made available by a user or others that indicates the current or prior location of the user, such as information that you or others post indicating your location;
geolocation data collected by third-party suppliers such as Quantcast, META, Google Analytics 4 (GA4), and Google Analytics (GA)
.
HOW WE COLLECT DATA
We collect Data when you:
- Register for or use a Service;
- Complete a survey or questionnaire;
- Sign up for e-newsletters;
- Participate in a contest or sweepstakes;
- Post in our forums or comment on content;
- Communicate with us or another user;
- Use a Service's location-based feature;
- Purchase products or services through the Service.
We also collect Data passively using technologies like cookies, web beacons, and navigational data collection (log files, server logs, etc.). Some of these technologies are used by third-party suppliers such as Quantcast, META, Google Analytics 4 (GA4), and Google Analytics (GA) to collect Data for us.
OUR COOKIE POLICY
We use cookies and similar technologies (collectively referred to as "cookies") to enhance your experience, gather general visitor information, and track visits to our Services. Cookies are small pieces of information that are stored by your computer's web browser. Cookies help us identify your preferences and remember them for future visits, understand how you interact with our Services, and compile aggregate data about site traffic and interaction so that we can offer better site experiences and tools in the future.
We use both first-party and third-party cookies. First-party cookies are those set by our Services, while third-party cookies are set by other companies, such as analytics providers like Quantcast, META, Google Analytics 4 (GA4), and Google Analytics (GA).
We also use cookies to show you personalized content, which may be tailored based on your browsing history, interests, and preferences. This allows us to provide you with more relevant and useful content as you browse our Services.
You have the option to disable cookies through your browser settings. However, please note that disabling cookies may affect the functionality of our Services and limit your ability to access certain features or content.
THIRD-PARTY PLATFORMS AND COOKIES
We may also engage with third-party platforms to provide targeted advertising or content to you based on your browsing history, interests, and preferences. These third-party platforms may use cookies, web beacons, and similar technologies to collect or receive Data from our Services and elsewhere on the internet, and use that Data to provide measurement services and target ads or content. Please note that we do not have control over these third-party platforms, and they have their own privacy policies and practices.
You can opt-out of receiving targeted advertising from these third-party platforms by visiting their websites and following their opt-out procedures, or by adjusting your browser settings to block or delete cookies.
DATA USAGE AND SHARING
We use Data to provide, operate, maintain, and enhance the Services, develop new Services, and offer personalized content and advertising. We may share Data with our parent, subsidiaries, affiliates, and third-party service providers to perform functions on our behalf, such as providing technical or customer support, analytics, marketing, and payment processing.
We may also share Data when required by law or to respond to legal process, to protect our rights or property, to protect the safety of our users or the public, or to enforce our terms of service.
YOUR CHOICES REGARDING DATA
You have the right to access, update, and correct inaccuracies in your Personal Information, subject to applicable legal restrictions. To exercise these rights, you may contact us using the contact information provided in this Privacy Policy.
If you no longer wish to receive marketing or promotional communications from us, you may opt-out by following the unsubscribe instructions provided in the communication or by contacting us using the contact information provided in this Privacy Policy.
You may also adjust your browser settings to block or delete cookies. However, please note that disabling cookies may affect the functionality of our Services and limit your ability to access certain features or content.
Please note that even if you opt-out of receiving promotional communications, we may still send you non-promotional messages, such as notifications about your account, or updates to our terms, conditions, or policies.
CHILDREN & MINORS PRIVACY
Our Services are not directed at children under the age of 21, and we do not knowingly collect Personal Information from children & minors under the age of 21 without obtaining parental consent. If you are a parent or guardian and believe we have collected Personal Information from your child without your consent, please contact us using the contact information provided in this Privacy Policy, and we will take steps to remove the information and terminate the child's account.
DATA SECURITY
We implement reasonable security measures to protect your Personal Information from unauthorized access, use, disclosure, or loss. However, no data transmission over the internet or electronic storage can be guaranteed to be 100% secure. While we strive to protect your Personal Information, we cannot guarantee its absolute security.
DATA RETENTION
We will retain your Personal Information for as long as necessary to fulfill the purposes for which it was collected, comply with our legal obligations, resolve disputes, and enforce our agreements. When we no longer need your Personal Information, we will securely delete or destroy it in accordance with applicable laws and regulations.
INTERNATIONAL USERS, DATA TRANSFERS, GDPR, AND PECR COMPLIANCE
International Users
Our Services are operated from the United States and are intended for users located worldwide. If you are accessing our Services from outside the United States, please be aware that your Personal Information may be transferred to, stored, and processed in the United States or other countries that may have different data protection laws than your country of residence.
Data Transfers
We may transfer your Personal Information to countries other than your country of residence, including the United States, for the purposes described in this Privacy Policy. We take appropriate measures to ensure that your Personal Information receives an adequate level of protection when transferred internationally. These measures may include implementing standard contractual clauses approved by the European Commission, obtaining your consent, or relying on other mechanisms recognized under applicable data protection laws.
GDPR Compliance
If you are a resident of the European Economic Area (EEA), United Kingdom, or Switzerland, you have certain rights and protections under the General Data Protection Regulation (GDPR). To the extent that we process your Personal Information subject to the GDPR, we rely on our legitimate interests to provide our Services, your consent, or the necessity to fulfill a contract with you, as the legal basis for processing.
Under the GDPR, you have the following rights:
- The right to access, rectify, or erase your Personal Information.
- The right to restrict or object to the processing of your Personal Information.
- The right to data portability, which allows you to request a copy of your Personal Information in a structured, commonly used, and machine-readable format.
- The right to withdraw your consent to the processing of your Personal Information, if processing is based on consent.
- The right to lodge a complaint with a supervisory authority in your country of residence.
- To exercise these rights, please contact us using the contact information provided in this Privacy Policy.
PECR Compliance
The Privacy and Electronic Communications Regulations (PECR) apply to organizations in the United Kingdom that use cookies or similar technologies for storing information or accessing information stored on a user's device. We comply with PECR by obtaining your consent before using cookies or similar technologies, providing clear and comprehensive information about the purposes for which we use cookies, and allowing you to manage your cookie preferences.
If you have any questions or concerns about our international data transfer practices or our compliance with GDPR and PECR, please contact us using the contact information provided in this Privacy Policy.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy from time to time. When we do, we will post the revised Privacy Policy on our website, and we may also notify you through other means, such as email or other forms of notice. Your continued use of the Services after the changes have been posted constitutes your agreement to the updated Privacy Policy.
CONTACT US
If you have any questions or concerns about this Privacy Policy or our privacy practices, you may contact us at:
M. Shanken Communications, Inc.
ATTN: Privacy Officer
Address: 825 Eighth Avenue, New York, NY 10019
Email: privacy@mshanken.com
Phone: (888) 360-9777
CALIFORNIA PRIVACY RIGHTS
California residents have additional rights under the California Consumer Privacy Act (CCPA). For more information about your California privacy rights, please see our California Privacy Notice, which supplements this Privacy Policy for California residents only.
California's "Shine the Light" law (Civil Code Section § 1798.83) permits users who are California residents to request and obtain from us, once a year and free of charge, information about the Personal Information (if any) we disclosed to third parties for direct marketing purposes in the preceding calendar year. If applicable, this information would include a list of the categories of Personal Information that was shared and the names and addresses of all third parties with which we shared the information in the immediately preceding calendar year.
If you are a California resident and would like to make such a request, please submit your request in writing to us using the contact information provided in this Privacy Policy. Please be aware that not all information sharing is covered by the "Shine the Light" requirements, and only information on covered sharing will be included in our response.
